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Patent, trademark or design? Trademarks Trade names
Patent, trademark or design? Trademarks Trade names
Trade names
A trade name is the name under which a business is conducted. The name, for example, of a private or public limited company under the articles of association is a trade name.The trade name is created by using it. It is sensible, however, to have the trade name registered with the Chamber of Commerce. The right to a trade name exists at least as long as the trade name is used.
New trade name
When thinking up a new trade name it is important that the new trade name does not conflict with an existing trade name or an existing trademark right.
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In order to prevent conflicts with existing trade names, the Dutch Chamber of Commerce can be asked to carry out a search. This costs approximately 90 euros.
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In order to prevent conflicts with existing trademark rights, the Benelux Office for Intellectual Property (BOIP)can be asked to carry out a search. This costs approximately 150 euros.
